Nasha Mukt Jammu Kashmir Abhiyaan sees widespread public support, intensified enforcement across J&K

SRINAGAR, MAY 23: The ongoing anti-drug campaign, ‘Nasha Mukt JK Abhiyaan has recorded remarkable achievements and impact across awareness generation, rehabilitation, law enforcement, treatment, surveillance and prevention initiatives, reflecting an unprecedented whole-of-government approach against the menace of substance abuse in Jammu and Kashmir.
As on today, the campaign has mobilized lakhs of citizens, strengthened institutional response mechanisms, intensified anti-narcotics operations and expanded rehabilitation support systems throughout J&K.

Under the Drug free J&K -100 days campaign , massive Public Outreach and Awareness Drives are being held across the length and breadth of Jammu and Kashmir.
As part of the extensive awareness and outreach campaign, authorities conducted an extraordinary 16,37,484 awareness events across Jammu & Kashmir, with a staggering public participation of over one crore people, indicating widespread community engagement and growing public support for the anti-drug movement.
The outreach programmes included Mega pad-yatras, road shows , school and college campaigns, village-level awareness drives, signature campaigns,community meetings, youth engagement activities, sports events, cultural events,seminars, counselling sessions, and social media advocacy initiatives aimed at sensitizing society about the dangers of drug addiction.
Under this campaign, Mental Health and Counselling Support services have also been strengthened as through Tele-MANAS and Counselling Support initiative, around 3,572 calls were received from individuals seeking psychological support, counselling, and guidance related to mental health and substance abuse issues. Strengthening of accessible counselling services has become a critical pillar of the Administration’s strategy to ensure early intervention and emotional support for vulnerable individuals and families affected by addiction.
Treatment and Rehabilitation Services have also been expanded across J&K. Addiction Treatment Facilities (ATFs) of Health department have reported substantial patient engagement during the campaign period. 58,603 patients were received at treatment facilities, with 58,138 patients availing OPD treatment services, 465 patients IPD intensive inpatient care, besides 192 patients were cured and released.
Simultaneously, the Social Welfare Department-operated DDAC Rehabilitation Centres provided Treatment and Rehabilitation Services to affected individuals. 634 patients received treatment support, 1,055 individuals underwent counselling sessions, 29 patients successfully recovered and 851 active patients continue to receive rehabilitation support in these centres.
Police department is also providing substantial Counselling and Rehabilitation Support services. Under Police run DDAC and counselling support initiatives, 451 patients were registered, 786 patients received counselling and 138 patients recovered successfully, besides 363 active cases remain under monitoring and rehabilitation support.
Under this ongoing campaign, an Aggressive Crackdown on Drug Networks has also been launched by the enforcement agencies. Police Department’s NDPS operations witnessed extensive action against drug trafficking networks and peddlers across J&K.
During the ongoing campaign, 850 FIRs were registered under NDPS-related offences, 942 persons were arrested, 293 drug peddlers were apprehended and 49 drug hotspots were identified for focused intervention.
The enforcement agencies have also intensified financial investigations against narcotics syndicates as authorities carried out major action against illegally acquired assets linked to drug traffickers.
As on date, 55 drug trafficker houses were sealed or demolished, 71 immovable properties were seized or attached valuing approximately ₹4,632.17 lakh, 34 immovable properties were demolished valuing around ₹1,648.50 lakh, besides 42 movable properties were seized or attached valuing around ₹214.93 lakh.
The campaign also targeted regulatory violations and logistical support systems associated with narcotics trafficking. 414 driving licences were suspended or cancelled, 13 vehicle RCs were cancelled, 118 drug store licences were suspended, 2 drug store licences were cancelled, besides 1,285 Aadhaar cancellation applications were processed and 119 passport impoundment applications were initiated.
During the ongoing campaign, Enforcement agencies achieved significant success in narcotics recovery operations. 6,416.070 grams and 8,019 milligrams of Herion, 47,206 grams and 871 milligrams of Charas and 251,697 grams and 1,116 milligrams of Ganja were seized till date.
Moreover, 22,474 tablets were seized besides 65 kilograms of Poppy plants were destroyed and 47 kanals of poppy cultivation was also destroyed. These seizures have led to a major setback to narcotics supply chains operating in the region.
Under this campaign, Surveillance and Institutional Monitoring has also been enhanced. As part of preventive surveillance measures, 6,436 chemists were checked, 6,881 CCTV cameras were installed and 2,127 schools and hospitals were inspected.
These surveillance measures are aimed at preventing illegal drug circulation near educational institutions and sensitive public areas.
The Intelligence-Led Prevention measures have also been strengthened under the campaign, with 386 suspects examined, 3,045 drug peddlers and smugglers identified and 36 PIT-NDPS detentions carried out.
These intelligence-based operations are being continuously strengthened to dismantle organized narcotics networks and prevent inter-district and cross-border drug trafficking.
Remarkably, under the campaign significant number of Padyatras have also been organised, witnessing enormous public support and participation, to generate awareness among the masses about the impact of drug abuse on the society. Sports and co-curricular activities are also being held in educational institutions as well as from block and local levels to push youth towards sports for maintaining physical and mental health.
“Nasha Mukt JK Abhiyaan” is not merely an enforcement exercise but a comprehensive program aimed at protecting youth, strengthening families, and building a drug-free Jammu & Kashmir.
The administration emphasized that the combined participation of government departments, law enforcement agencies, educational institutions, civil society organizations, healthcare professionals, religious leaders, and local communities has played a decisive role in the campaign’s success.