Srinagar, Sep 28: With the return of normalcy, Kashmir is experiencing resurgence in sports, business, and entertainment activities, bringing newfound amusement and joy to the people of the valley.
Shops and other establishments now remain open late into the evening, with locals enthusiastically participating in various forms of entertainment.
One of the most notable aspects of this revival is the growing involvement of Kashmiri youth in sports. Across the valley, cricket and football tournaments are taking place in almost every district. “It’s heartening to see so many young people engaging in sports. I believe the frequency of these events should increase in the future,” said Mohammad Adnan, a cricketer.
Entertainment activities are also on the rise, with numerous film shootings taking place across Kashmir. The region has seen an influx of film celebrities, thanks in part to the J&K government’s new film policy, launched by Lieutenant syGovernor Manoj Sinha in the presence of actor Aamir Khan and filmmaker Rajkumar Hirani. This policy aims to attract the film industry back to Kashmir and has introduced a single-window mechanism through the Jammu and Kashmir Film Development Council. Filmmakers can apply online for hassle-free shooting permits and avail of various incentives offered by the administration.
“The combination of these activities is infusing new energy into the valley, helping to revive its vibrant cultural and social life,” a senior government official said.
