Srinagar Oct 30: The Jammu and Kashmir administration has set a target to double its handicraft exports over the next five years, aiming to capitalize on the international appeal of Kashmiri craftsmanship.
Known for their quality and intricate designs, Kashmiri handicrafts, particularly carpets and Pashmina shawls, enjoy significant demand in Gulf and European countries. These items, many of which have historical significance tracing back to the Mughal-Afghan and Sikh-Dogra periods, represent world-class artistry that is displayed in renowned museums globally.
A senior official from the Industries and Commerce Department said that the government’s strategy aligns with the recently introduced J&K Export Policy. “This policy aims to leverage the region’s strengths and natural resources, transforming its economy into an export-driven model. It also focuses on improving the quality and competitiveness of local products to meet international standards,” the official said.
The Export Policy also addresses the livelihoods of the approximately 3 lakh artisans involved in Kashmir’s handicraft sector. The rise in exports directly benefits these artisans, increasing their income and economic security. An essential component of the new policy is the ‘district as an export hub’ approach, which emphasizes district-led growth. This strategy encourages local initiatives, skill development, and capacity building to enhance the overall competitiveness of export units. By honing these skills, artisans and entrepreneurs can better meet the global market’s demands and expectations.