Govt initiates steps to protect artisans
SRINAGAR, JAN 09: In the heart of Kashmir, the age-old tradition of crafting copper and brassware, known locally as ‘traam’, is facing a severe threat as machine-made items flood the market.
The intricate process of creating these traditional utensils involves skilled coppersmiths and calligraphic artists, but the demand for their handmade products is dwindling.
Munawar Ahmad, a coppersmith from the historic Saraf Kadal area in old city Srinagar, expressed the challenges faced by his family, who have been associated with this art for decades. Despite his son holding a master’s degree, he chose to continue the family legacy as a hammerman.
Munawar Ahmad highlighted the decrease in demand for handmade copper and brass articles, attributing it to the preference for machine-made alternatives that are often cheaper but lack the quality and durability of traditional craftsmanship.
In response to the growing crisis, the Government of Jammu and Kashmir has taken steps to protect the traditional craft. The Director of Handicrafts and Handloom Kashmir has been designated as the authority to enforce the J&K Prohibition of Manufacture of Specified Copper Utensils (by machine) Act. This move aims to combat the marginalization of traditional artisans caused by the influx of machines and unskilled individuals entering the industry.
Implementing the act, however, has proven challenging. The Department of Handicrafts and Handloom Kashmir is actively working to address the issue of machine-made copperware being sold as handmade. To distinguish genuine handmade products, the department has introduced hologram-based labeling, issuing 291 Copperware labels in the first three quarters of 2022-23. Additionally, efforts are underway to bring handmade copperware under the protection of the Geographical Indication Act.
Copperware, along with 20 other crafts, has recently been included in the category of “Notified Crafts” by the department to support local artisans. This inclusion facilitates the registration of copperware artisans, granting them access to various government support programs.
The Director of Handicrafts and Handloom Kashmir emphasized the department’s commitment to championing genuine handmade copperware. Measures are in place to identify deceptive artisans and manufacturers, with the Quality Control Division giving top priority to this task.
As a modification to the Prohibition of Manufacture of Specified Copper Utensils (by Machine) Act, the department is mandated to take action against unlawfully operating units and conduct the confiscation of machine-made copper items. The public is urged to support authentic artisans by purchasing copper items labeled with QR codes, ensuring the survival of this rich Kashmiri tradition.
